I am a UX Manager, currently working with Victoria's Secret. I have expertise in design research, interaction design, prototyping and usability testing. 

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Work in progress: mobile navigation redesign

Work in progress: mobile navigation redesign

 

CASE STUDIES

01

A dynamic typography system supporting international business growth

  • Achieved stakeholder alignment through education and empathy
  • Created detailed design for desktop and mobile
  • Led collaboration across multiple brands, visual design, production and development

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02

An improved experience for international shipping, language and currency selection

  • Designed and co-conducted user interviews
  • Applied customer-first principles to an outdated design, dramatically reducing friction
  • Created interactive prototypes

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03

Improving the offer redemption experience 

  • Identified a customer pain-point for improvement
  • Worked with stakeholders to understand both needs and constraints
  • Designed and co-conducted user interviews

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Bridget is one of my trusted advisors and collaborators. Not only is she smart and creative, she's always positive and a pleasure to have in meetings. She is a unique problem solver with deep design knowledge who works to remove technical barriers and gives thoughtful feedback to my team.

Sunny Stafford, Creative Director, Victoria's Secret Digital

 

 

MY PATH TO UX

 
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UX-path_Artboard 21.jpg